FINANCIAL
PLANNING
Financial planning, for many investors, consists of randomly scattered
investments in varying amounts with only a hope of having enough
money when they need it. Since many investors think financial planning
is too much work, they skip the all important groundwork and jump
headfirst into the investing part of the plan. This method has produced
more than its' share of failed plans.
This
report will give a comprehensive overview of financial planning.
Picking the investments is the fun part of the plan, so it gets
saved for last. Before any investment is looked at, before any stock
report is read, before a prospectus is ordered, there is some work
to be done.
Look
In The Mirror
You start your financial plan by looking at yourself, not the stock
market or the latest issue of "How To Get Rich On Mutual Funds".
You need to do a cash flow report and a net worth report. A cash
flow report is simply adding up all of your expenses and subtracting
them from your income. This shows you how much excess cash flow
you have for a regular investment plan. (If your expenses are higher
than your income, then you need to rearrange your investments to
make up the difference.) A net worth report shows your assets minus
your liabilities. Most people have never seen all their assets and
debts added up on a single sheet of paper. Sometimes it surprises,
other times it scares them. Along with this, a good financial plan
will include an asset allocation review and a risk review.
Then
you determine your investment objectives. "I just wanna make
money" is not an objective. Your objectives need to be quantified
so that you can tell if you are on track or not. Saving for your
kids' college may be a noble endeavor, but without a target, you
might come up short. Your retirement might not be as restful as
you expected if you have to get a part-time job due to poor planning.
On
the back of this newsletter are future value charts that will help
quantify your future goals. If you are saving for college, retirement
or a house, these charts will give you a good idea of your future
target.
Next
you have to take a realistic look in the mirror. How much risk can
you tolerate? This is not an easy question to answer because there
are various types of risk other than just principle risk. How much
risk you can tolerate will determine your investments and investment
strategy.
This
is where you can start your asset allocation. You should take a
look at your monthly expenses and have at least 6 months of expenses
available in cash investments. (money markets, checking, savings,
T-Bills) Anything else should be invested. The three major investment
categories include cash, stocks and bonds. The future value charts
will tell you what to expect at different rates of return. Your
own risk tolerance will determine how much risk you should take.
You should never invest in anything that causes you to lose sleep.
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Riley's
Rules
1)
Have 6 months of expenses in cash investments.
2) Pay off all credit cards before investing.
3) Stocks go down after you buy them.
4) Stocks go up after you sell them.
5) You will never buy the best mutual fund
of the year.
6) You should never buy last year's best
mutual fund.
7) You will think your friends are doing
better than you.
8) Your friends will not tell you about their
losers.
9) Don't invest in a company if you don't
know what they do.
10) If you saw the news on CNBC or in Businessweek,
it's already too late too act.
Bonus Rule: Stocks don't care at what price
you bought it, the chart is going to do what it is going to
do, regardless of your cost. |
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Top
Down Research
Once you have determined your own personal financial situation,
your objectives, your risk tolerance, and your desired asset allocation,
you are ready for the next step. This is an economic overview, or
top down research. Macro-economic trends are the "big picture"
if you will, and determine what sectors of the economy and industries
will do well and which will have a downturn. The rise of the automobile
was a macro economic trend that benefitted some industries and destroyed
others. (Buggy whips, for example.) The rules of supply and demand
must be recognized here. Today, networking is a major macro-economic
trend. But there are a large number of companies all rushing into
the same field. Too much supply and not enough demand means there
will be more losers than winners in this trend. Many natural resources,
such as oil, corn and wheat, are at or near all-time low inventory
levels. Demand is rising as third world countries industrialize.
This is a major macro-economic trend that will provide more winners
than losers because there are so few players, and demand is rising.
The
style of investing that is in vogue today says you don't need an
economic overview. All you have to do is study a company's fundamentals,
in a vacuum, and invest in the best run companies. This is a perfect
example of not seeing the forest for the trees. Studying companies
without any kind of an economic outlook leads investors into buying
good companies that go nowhere. Ex: "XYZ On-Line" is the
best run computer on-line service company. Because of it's good
balance sheet, and recent move to the NYSE, many analysts rate it
a buy. But everyday, computer owners are bombarded by free Internet
access offers. This is cutting into XYZ's subscriber base and they
are losing subscribers monthly. XYZ has tried to compete by stepping
up its' own free offers, cutting into its' profit margins. XYZ is
a company out of step with a macro-economic change within its own
industry. It is unlikely it would be able to reverse the spiral
downward, and they analysts that don't see the industry trend will
be caught by surprise when earnings are lousy.
Many
investors will say that you can't know the big picture because there
are too many variables. (So they don't even try to develop a macro-economic
view.) By doing this they have effectively eliminated some of the
most important input into a financial plan. It's like dressing in
the morning without knowing if it is summer or winter, rainy or
sunny.
The
items that need to go into a macro-economic overview include interest
rates, inflation, the stock market, commodities, especially oil
and grains, labor, politics, economic growth, debt levels, international
trade, international markets, taxes and the metals markets, among
others. The more information that goes into your overview, the less
any single item has an influence. A solidly built economic view
will insulate the investor from playing the "number of the
day" game that causes some much volatility in the markets today.
(Your asset allocation may be changed at this point.)
Once
your economic overview is in place, the sectors of the economy and
industries that will benefit from this view will become evident.
(As will those that will be hurt.) According to some studies, just
getting the industry right is half the battle. Ned Davis Research
has shown that the worst performer in the right industry is usually
better than the best performer in the wrong industry.
Now
you can start looking at companies. You need to be aware of the
industry leader, the up and comer and the turnaround candidate.
You need to know why one company within the industry is doing well
and why another is not. This is referred to as fundamental analysis,
the study of individual companies. (Your asset allocation gets further
refined as you determine how much should be in various sectors and
how much should in various companies within the sectors.)
Stock
Picking
The next step is to determine if you should buy XYZ or ABC stock.
Again, you need to start with a top-down approach. You need to know
if the market itself is a good value or not. This is determined
by a number of factors including price/earnings ratio (P/E), dividend
yield, price/book ratio and price/cash flow ratio, among others.
The market normally trades with a dividend yield of about 4 -5%
and a P/E ratio of 13. A dividend yield under 3% indicates substantial
risk, over 8% would be low risk. A P/E ratio over 18 is high risk.,
under 10 is low risk.
Each
industry has its' own set of variables that indicate value. Growth
companies tend to trade at P/E multiples over 20, banks tend to
have P/E's under 10. It is important to know how the stocks within
an industry trade. Sometimes there can be a wide variance of P/E
ratios and dividend yields within an industry group. A little bit
of research usually will clear up the disparities.
Now,
finally, (if you've read this far you get bonus points) you can
start to pick stocks. You have a firm economic view, you have determined
the best industry groups, now you can pick out the stocks within
the groups. The list should be relatively clear which are the best
values.
Now
is the tough part. You can't let emotion get involved. Just because
XYZ might be your favorite company, if the stock is overvalued,
you should not buy it. This is the toughest concept for any investor
to understand. Not all good companies have good stocks. A company
can be great on paper, but it's stock be a dog. Thanks to the cyclical
nature of the stock market, today's overvalued hot stock can become
tomorrow's overlooked, undervalued gem. Just because a stock is
overvalued today, don't ignore it, you may get a buying opportunity
in the future if the stock drops. (Assuming the fundamentals have
stayed the same)
Buying
Bonds
Bonds aren't as flashy as stocks, but they can play an important
role in a financial plan. A key determining factor for bonds is
interest rates. If rates are rising, bonds drop in value. If rates
are dropping, bonds go up. It is that simple. Corporate bonds have
some extra factors like ratings and conversion factors that can
add to their potential for gains.
Zero
coupon bonds are a very under-utilized investment. They allow an
investor to target money to mature at a specific point in the future.
The investor pays only a fraction of the face value, and the interest
continues to accrete to maturity value in the future. It is a good
tool for college planning or retirement planning. Also, if you have
no need for current interest income, you should use zero coupon
bonds.
Since
interest rates are so important to the value of bonds, the maturities
of bonds should be managed properly. If rates are rising, you should
shorten the maturities of your portfolio. As rates decline, you
should lengthen the maturities. Do not be afraid to to own 30 year
bonds. As interest rates decline, they usually have the most capital
appreciation of any of the maturities.
This
is not a a complete review of all the investments available. Annuities,
municipal bonds, commodities and international investments all could
have a place in a well diversified financial plan. How these should
be used is much more specific and should be discussed in a personal
review with a qualified advisor.
"...wisdom
is found in those who take advice" (Proverbs 13:10)
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